We now have four virtual production facilities, with our Madrid hub supported by advanced operations in Leeds and bases in London and New York.Įmbracing remote technology early on enabled us to enhance our overall production abilities and to dramatically scale up our global production output, with our customers streaming more than a billion hours of action last year alone.īut crucially, getting ahead of the game was pivotal in ensuring we were able to extend our virtual production capabilities as the lockdown gripped the globe. The facility, powered by a next-generation production platform hosted by NEP, makes a variety of production resources including live logging, editing, commentary, and graphic design accessible remotely from any location around the world. That was the unimaginable challenge presented to our production team – how do we adapt from being together in offices with production technology to hand, to working individually from home, and yet still produce and deliver the highest-quality content?įortunately, we had already made great strides with the move to virtual production begun last year.ĭAZN’s rapid expansion since 2016 into nine countries across four continents meant we increasingly needed a sophisticated system in place, and last September, we launched a state-of-the-art global virtual production hub in Madrid. The global pandemic didn’t just pause most live sport, it also meant social distancing and remote working for almost all those in the sports business too. ![]() ![]() The coronavirus pandemic brought a halt to live sport as we knew it and as a global sports streaming service, we had to adapt fast to keep our subscribers entertained whilst they stayed home. In an exclusive comment piece for SVG Europe, DAZN’s Claire Da Silva, vice president of production services, says getting ahead of the game was vital when it came to adopting virtual production.
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